The real Old West – not the Hollywood version – was quite different than the one most of us have been taught.
Even us ranchers and rural producers will be surprised by the intimate view and almost tactical sense of what it was really like in the 19th Century to be a cowboy that can be found in the book, Cattle Kingdom: The Hidden History of the Cowboy West.
On this edition of RANCHCAST with LEM LEWIS my guest is the author of Cattle Kingdom, Christopher Knowlton, a former FORTUNE magazine writer and London bureau chief.
In his book, based on the style of meticulous reporting and research that you’d expect from a FORTUNE magazine writer, Chris chronicles the lasting impact on our nation today of the open range cattle era that arose in the wake of the Civil War and lasted until about 1892.
Cattle Kingdom draws on a treasure trove of historical documents, letters, diaries, and newspaper articles to bring the tales of the Old West to high-definition life.
Among the barons and would-be barons who Chris introduces us to are an English aristocrat, a French nobleman, and a future President of the United States – all of whom back in the late 19th Century were engaged in an investment mania that rivals any the world has witnessed before or since.
Riding shotgun with me as I interview Chris is award-winning financial journalist Dean Rotbart, who is host of his own popular podcast, Monday Morning Radio.
To pick up your copy of Christopher Knowlton’s captivating book, Cattle Kingdom: The Hidden History of the Cowboy West, from our exclusive RANCHCAST book club, visit tinyurl.com/RanchBooks60.
RANCHCAST with Lem Lewis showcases the vital contributions that America’s ranchers and farmers make to our nation’s economy and food supply. Whether you live on a ranch or farm, invest in rural real estate, or are simply a fan of the ranch lifestyle, this program is your guide to insights and practical advice available nowhere else.
Photo: Christopher Knowlton, Cattle Kingdom
Interview Conducted: August 2017
Length: 33 minutes 40 seconds
Last year, I attended The Wizard Academy’s Reputation Tool Chest workshop taught by award-winning business journalist, Dean Rotbart.
Dean is the host of Monday Morning Radio, a popular business-to-business podcast that in 2016 alone attracted more than a quarter-million listeners. With Dean’s help, I launched RANCHCAST with LEM LEWIS earlier this year, and I’m pleased that Dean continues to work with me to build our RANCHCAST audience and ensure the quality of our episodes.
This week Dean and I share hosting duties – combining our two audiences for a very special interview. Our guest is Michele Payn, a nationally recognized influencer in the large, growing, and very successful farm-to-table movement.
Michele is CEO of Cause Matters Corp., a consulting firm that advises companies and individuals on how to influence public discourse surrounding agriculture, health, and nutrition topics. This week Michele celebrates the official publication of her newest book: “Farm Truths – From Farm to Table.”
While my expertise is in ranching, farming, and rural real estate, Dean is an expert on small business, reputation management, and effective communication. Together we explore with Michele both the business and the nutrition aspects of ranching and farming, and debunk some of the most common food myths.
Photo: Michele Payne, Cause Matters Corp.
Interview Conducted: March 8, 2017
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